VTEX Blog
Discover the latest news, best practices, and success stories from the world of ecommerce and unified commerce.
198 articles found
VAMS (VTEX Architecture Modeling Specification) is a formal, machine-readable, JSON-based specification that turns solution architectures into validated, deterministic artifacts — enabling automated validation, scalable best practices, and AI-ready architecture intelligence at scale.
A new acronym is appearing in boardrooms and executive debates: MANGOS — Meta, Anthropic, NVIDIA, Google, OpenAI and SpaceX. Here is why MANGOS is not the destination, but the opening move.
A new step in the partnership between Manchester City and VTEX is now LIVE with the launch of the updated Manchester City Stadium Tour experience — a unified commerce foundation built on speed, reliability, and seamless integration.
Discover how Nagarro’s Cashmere accelerator and Maya AI shopping assistant, built on VTEX, are redefining conversational commerce for CPG brands with composable architecture and guided consultations.
Part 2 of our MasterB2B Fireside Chat episode delves deeper into the ongoing digital transformation in traditional B2B sectors.
There are moments in life when a conversation does more than inspire; it recalibrates you.That’s what happened to me in Lisbon during my interview with Rafa Nadal at VTEX Connect.No cameras. No media...
Choosing the right keywords for your ecommerce brand is an essential step toward ensuring that your ideal customer...
ecommerce, especially when selling high-ticket items, crafting an experience that clearly conveys the...
A product manager in ecommerce acts as the bridge between different teams, including marketing, design, and...
about digital transformation is everywhere! But...
One of the most reliable metrics for evaluating marketing performance is the marketing efficiency ratio (MER), which helps ecommerce managers understand how effectively their investments translate...
