Trends
Key Strategies for Driving Profitability in the Digital Grocery Landscape
As the grocery industry continues its shift towards digital commerce, retailers are facing a critical challenge: how to…
Top 7 Takeaways from VTEX DAY 2024
VTEX DAY 2024, one of the biggest digital commerce events in the world, was once again held at…
Decoding Composable Commerce: The Hidden Pitfalls of Unlimited Freedom
So far in our decoding composable commerce series, we’ve uncovered the revolutionary approach to digital commerce technology known…
Empowering women in B2B ecommerce: Insights from executives at Mars and Pierce Manufacturing
To explore the dynamic landscape of B2B digital commerce, Daniela Jurado, EVP of North America at VTEX, engaged…
Grow Ecommerce Profitability by Using this Customer Profitability Matrix
We recently explored the shift that’s underway among ecommerce businesses—from a strategy centered around customer acquisition to a…
Investments to drive ecommerce profitability
We’re excited to announce the publishing of a new ecommerce whitepaper, Three Investments to Drive Ecommerce Growth. The…
Black Friday Readiness – 2022 [video]
The VTEX Customer Success team prepared a session for clients on how to plan, execute and succeed this…
Get inspired by brands innovating the consumer electronics ecommerce landscape
The Consumer electronics market is one of the most innovative in the ecommerce landscape. Companies in this industry…
How consumer electronics retail is evolving
The consumer electronics industry is a fascinating case of study for ecommerce: an industry in which every company…
The latest consumer electronics ecommerce trends
The consumer electronics market is one of the fastest-moving segments in ecommerce. The brands’ recognition as technologically-advanced trendsetters…
A brief history of Live Shopping
Live Shopping (LS) is widely regarded as one of the most important driving forces for ecommerce growth in…
The main Live Shopping benefits
Live Shopping (LS) is one of the most promising channels for ecommerce in the next few years. There’s…
Live Shopping trends: What 2022 brings to the table
Live Shopping (LS) has experienced tremendous growth in several markets during 2020 and 2021, in trend with most…
4 Live Shopping statistics that you need to take notice of
Live Shopping, the ecommerce experience that pairs live video streams with the capabilities of a traditional online store,…
The other faces of live shopping
As an ecommerce functionality, live shopping has been popularized in the last few years due to the digital…
Online marketplace: Channel cannibalization or synergy?
Ecommerce has experienced exponential growth in the last few years, pushed forward partially by the success of marketplaces…
Marketplace: Threat, trend or tale?
The number of marketplaces in the ecommerce space has exploded in the last couple of years. The trend…
Fashion NFTs: Unlocking a new virtual world for ecommerce
Civilians are going to the moon, cryptocurrency is the latest craze and virtual universes are expanding more and…
How cryptocurrency can change ecommerce
Cryptocurrency is one of the hottest technology trends of the past five years. The category of alternative currencies…
What are the key online marketplace features to look for?
If there is one learning that retailers can take from 2020 and 2021 is that the digital commerce…
How shoppable content is changing the face of online shopping
It’s a tale as old as time: brands want to be seen by their customers and target audience.…
IKEA on Oxford Street and the future of high-street retail
A few months ago, IKEA proudly announced that it would move into Topshop’s former flagship store on Oxford…
Marketplace vs. Dropship: How to grow sales without growing inventory
Whether you’re expanding your business or opening for the first time, inventory is one of the biggest concerns…
It’s time to convert more with user-generated content (UGC)
Picture yourself in your shoppers’ shoes. You are browsing an electronics ecommerce store looking for a new fridge…