Strategy

Digital Insider

Digital Insider: Dan Goldman on the digital maturity of the fashion industry

The global fashion industry relies heavily on its customers and what they can get from their shopping experiences.…

Gabriela Porto
Gabriela Porto
Strategy

Conflicts of Interest: What are they and how to spot them?

On September 12th, 2019, Silicon Valley giant Apple Inc. disclosed in a report to the SEC (Securities and…

Thiago Athayde
Thiago Athayde
Strategy

How to build your grocery ecommerce team – Part 2/3

Following on from Part 1 of this blog series on how to build your grocery ecommerce team, I…

Juan Etcheverry
Juan Etcheverry
Strategy

How VTEX prepares for Black Friday, retail’s biggest day

As the enterprise digital commerce platform, VTEX has a huge responsibility when it comes to ensuring reliability and…

Júlia Miozzo
Júlia Miozzo
Strategy

The opportunity cost of not replatforming

Replatforming an ecommerce business is often a complex, stressful and daunting task for ecommerce managers and teams. But,…

Andreea Pop
Andreea Pop
Strategy

How to obtain stakeholders’ buy-in to replatform

An ecommerce store is only as good as the platform on which it’s hosted. When it comes to…

Lalo Aguilar
Lalo Aguilar
Strategy

4 elements that can delay an ecommerce migration go-live

Migrating your website from different ecommerce platforms is no easy task. It takes time and effort in order…

Gabriela Porto
Gabriela Porto
Digital Insider

Digital Insider: Cristian Serrano on post-pandemic ecommerce

The recent growth of ecommerce has also led to the birth of a new, better informed type of…

Lalo Aguilar
Lalo Aguilar
Strategy

9 Black Friday tips for ecommerce fashion businesses

The Romanian ecommerce market grew by approximately 30% last year and we expect a 15-20% increase in 2021,…

Cristi Movilă
Cristi Movilă
Strategy

A direct line to shoppers: Value proposition of DTC brands

Digital commerce has been the #1 growth driver globally and locally in the US, providing a profitable path…

Kristin Schepici
Kristin Schepici
Strategy

How to build your grocery ecommerce team – Part 1/3

Building an ecommerce team has never been an easy task. Since the beginnings of ecommerce, digital commerce specialists…

Juan Etcheverry
Juan Etcheverry
Strategy

Successful cases from Black Friday to keep in mind for 2021

There is no need for a crystal ball when it comes to predicting what customers are expecting for…

Gabriela Porto
Gabriela Porto
Digital Insider

Digital Insider: Amita Gudipati on logistics’ digitalization

Behind a simple ecommerce order, there is a complex ecosystem made of companies that collaborate together to ensure…

Alessandro Pavan
Alessandro Pavan
Strategy

Collaborative Commerce: The next phase in the online selling revolution

Despite having a quarter of a century under its belt, the novelty of ecommerce is still prevalent among consumers.…

Kristin Schepici
Kristin Schepici
Digital Insider

Digital Insider: Thales Teixeira on digital disruption in retail

Digital transformation is a process that often coincides with new technology impacting the market. This is one of…

Alessandro Pavan
Alessandro Pavan
Strategy

5 VTEX capabilities that ensure great Black Friday results

Black Friday is the biggest retail event of the year, the moment where all ecommerce operations must be…

Júlia Miozzo
Júlia Miozzo
Strategy

The different types of ecommerce promotions

The impact that the COVID-19 pandemic has had on the ecommerce industry is undeniable. In 2020, total global…

Larissa Coelho
Larissa Coelho
Strategy

Next-level omnichannel retail with ship-from-store, ship-to-store and pick-up in-store

Omnichannel retail is already a reality and goes far beyond simply having multiple sales channels such as ecommerce,…

Rafaela Rezende
Rafaela Rezende
Digital Insider

Digital Insider: Jeremiah King on Motorola’s digital transformation strategy

Many companies have leveraged from their digital transformation in order to grow. They experiment with new channels and…

Alessandro Pavan
Alessandro Pavan
Strategy

3 VTEX ingredients for Black Friday success

Throughout our history as an ecommerce platform-provider, the annual Black Friday and Cyber Monday events have been the…

Andreea Pop
Andreea Pop
Strategy

4 things fashion ecommerce brands need to keep in mind

We can all agree that the primary goal of any ecommerce manager is selling more. But, what about…

Daniela Jurado
Daniela Jurado
Strategy

Commerce Journey #4: The Black Friday 2021 edition

The Commerce Journey is VTEX’s exclusive online event for customers all over the world. The fourth edition happened…

Gabriela Porto
Gabriela Porto
Strategy

How to assure the best Black Friday shopping experience

Black Friday has been the most anticipated sales day of the year in the US for decades now.…

Lalo Aguilar
Lalo Aguilar
Digital Insider

Digital Insider: Guilherme Lebelson on digital innovation in AB InBev

Years ago, it seemed impossible to imagine a world where beverages could be delivered cold, fast and directly…

Alessandro Pavan
Alessandro Pavan
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