Strategy

Strategy

5 ways Walmart Argentina got customer convenience right

Nowadays, a clear and highly emphasized advantage of online shopping is safety. But even though the coronavirus pandemic…

Andreea Pop
Andreea Pop
Strategy

How Europe’s ecommerce changed in 2020 and what’s to come

2020 has been a momentous year for retail. From shop closures and financial challenges, to the extraordinary acceleration…

Scarlette Isaac
Scarlette Isaac
Customer Stories

Aiming for high performance in ecommerce, Under Armour has implemented the VTEX solution

In only 90 days of implementation, just by changing technological solutions, Under Armour sees its conversion rate increase…

Guilherme Lerner
Guilherme Lerner
Strategy

Headless Commerce: what it is and why it’s growing so fast

Headless commerce is rapidly becoming the go-to approach for businesses to architect their commerce systems and customer experiences.…

Robert Poratti
Robert Poratti
Strategy

The rise of composable ecommerce

The pursuit of flexibility might result in an expensive, uncontrolled, and complex solution without delivering the agility we…

Rafael Campos
Rafael Campos
Digital Insider

Stanley Black & Decker’s path to digitalization

Bringing digital into a centuries-old company requires great effort, huge ambition, and alignment with global stakeholders. One of…

Bernardo Lemgruber
Bernardo Lemgruber
Strategy

The Rise of Retail Innovation Labs

During the last few years, the world of retail has been experiencing tremendous and irreversible changes due to…

Andreea Pop
Andreea Pop
Product

Free your business from the monolithic commerce platform – it may not be as hard as you think

It’s a fact that in software, and particularly in ecommerce software, if a provider fails to invest in…

Robert Werkema
Robert Werkema
Strategy

Digital Commerce Strategies Drive Retail Forward

Author’s Note: I began writing this article in April, and decided not to publish because I wanted to…

Thiago Garcia
Thiago Garcia
Strategy

Why companies are launching marketplaces to solve today’s business challenges

A revolution of sorts is underway in the world of commerce. It’s the rise of online marketplaces, and…

Kristin Schepici
Kristin Schepici
Strategy

Payless Latam bet on VTEX omnichannel to fulfill their customer-centric nature

Payless Inc. is a renowned global footwear chain, with a roller-coaster 64-year history to tell. The Latam division,…

Andreea Pop
Andreea Pop
Strategy

The marketplace wave: launching the first Romanian online shopping mall

It would be a cumbersome process to name all the losers of the coronavirus pandemic, but shopping malls…

Andreea Pop
Andreea Pop
Strategy

8 Key Trends Driving Profound Digital Transformation in Consumer Goods (CPG)

Consumer goods companies are experiencing a profound digital transformation led by a digitally-anchored shopper whose attention has shifted…

Chris Perry
Chris Perry
Customer Stories

How Sally Beauty succeeded during the COVID-19 crisis

Sally Beauty is an American company specialized in beauty products that has more than 5,000 stores in 17…

Javiera Riedel
Javiera Riedel
Marketing

Grupo Exito: A success story of Dia sin IVA

Sales tax in Colombia is a whopping 19%, so it was a big deal when the government announced…

Sorana Gheorghiade
Sorana Gheorghiade
Strategy

Collaborative Commerce: How Marketplaces Help Businesses Solve Today’s Business Challenges

When we’re faced with complex business challenges, it’s only human nature that we turn to familiar approaches. Unfortunately…

Kristin Schepici
Kristin Schepici
Institutional

VTEX Named a Visionary in the 2020 Gartner Magic Quadrant for Digital Commerce

We are proud to announce that VTEX has been named a Visionary in the 2020 Gartner Magic Quadrant…

Robert Poratti
Robert Poratti
Digital Insider

The digital transformation recipe for Tekmovil

Although it’s a huge advantage by itself, technology needs a strong and conscious strategy to power a digital…

Bernardo Lemgruber
Bernardo Lemgruber
Strategy

Unified Commerce: algorithms are central to the consumer journey and to results

Omnichannel and Unified Commerce became part of strategic discussions and are present in the day to day reality…

Felipe Mattos
Felipe Mattos
Operations

From fashion to grocery: How Miniprix reinvented their retail in one week

In the age of coronavirus, fashion took a step back – and fashion retailers took a hit. Miniprix,…

Andreea Pop
Andreea Pop
Customer Stories

Changing Horses: How VTEX improved Equinavia’s merchandising

Whether it’s the horse-rider relationship or the brand-technology partnership, collaboration means everything. As a 40-year old equestrian retailer,…

Kristin Schepici
Kristin Schepici
Management

Exclusive Perspective: B2B Industry Leaders on Launching a Marketplace

By now it’s no secret that marketplaces are revolutionizing digital commerce, with more than 50% of online retail…

Kristin Schepici
Kristin Schepici
Strategy

Ametller Origen achieved a 10x capacity growth in their online grocery services in 5 days

Flexible VTEX commerce architecture enables the Spanish grocery supermarket’s online sales to grow five times faster than its…

Allan Chung
Allan Chung
Strategy

Accelerate digital transformation with these strategies

What are retailers and manufacturers doing to transform their business models during this time of COVID-19 and to…

Kristin Schepici
Kristin Schepici
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