Strategy
Drive Ecommerce Profitability Through These Strategic Investments
In a recent post, we explored how there has been a shift in the economic landscape over the…
How to make your B2B ecommerce more attractive for buyers
Ecommerce has seen a lot of growth over the past few years, and it’s become ever more present…
How VTEX Live Shopping app can boost your growth
Live Shopping is widely regarded as the future of ecommerce, and has captured the attention of many brands…
5 functionalities to boost consumer electronics ecommerce
Wireless keyboards, good microphones, mouses, computer support, webcams and more – who would say that we’d suddenly need…
How Live Shopping content can have an impact beyond streaming
Live Shopping is one of the most important trends in the immediate future of ecommerce, mainly because of…
A timeline for conversational commerce implementation
Consumers’ new shopping habits, the boom of social commerce and the trend of purpose-led brand communications have highlighted…
Why consumer electronics brands should go DTC
The consumer electronics ecommerce market has enjoyed sustained success since the invention of the internet. The spread of…
What consumer electronics brands should consider when choosing an ecommerce platform
The consumer electronics market is one of the most successful segments when it comes to ecommerce. The brands’…
How to create a live shopping strategy in 2022
With roots in China, where, according to McKinsey, the market will reach $423 billion dollars in 2022, the…
Ecommerce skills for your digital commerce champion
As a company that aims to be the reference voice of the digital commerce industry, VTEX understands the…
Developing an omnichannel strategy: 4 elements to consider
What is an omnichannel strategy? Omnichannel strategy, as a concept, brings together digital commerce, brick-and-mortar commerce, multichannel commerce,…
9 key differences between B2C and B2B ecommerce
Have you ever wondered about how each business model requires a different architecture and set of features? A…
How to boost your omnichannel strategy with live shopping
If there is one constant in the digital world and the world of ecommerce, it is continuous innovation.…
What can an omnichannel commerce platform offer enterprise retailers?
No one gets into retail thinking “I’m going to sell this one product at this one price in…
How to integrate conversational commerce into your omnichannel operation
One paradigm brands face is to be available wherever customers are and being able to engage with them…
Channel conflict: How to identify, manage and prevent it
The world of commerce is greatly benefiting from new technologies and digital transformation opportunities. The solutions to sell…
How a marketplace builds customer loyalty
Marketplaces are one of the hottest trends pushing ecommerce adoption worldwide. Companies that have adopted some type of…
Conversational commerce: The hottest digital trend empowering B2C and B2B businesses
Here’s a fact: behind any type of business there’s a human being. So whether you’re in charge of…
Conversational commerce: Opportunities and risks
Conversational commerce is a way of selling through which companies communicate with customers directly through text or voice…
5 online fashion retail trends to boost sales
New technologies pop up every day with the goal of helping implement a business model, improving customer experience,…
4 must-have strategies for B2B ecommerce in 2022
The biggest lesson companies will take away from the pandemic is that significant and unpredictable changes are constant.…
How to prioritize the phases of an ecommerce platform migration
Ecommerce is a fast-paced business, and the rapid innovation it brings with means that, at some point, online…
Top reasons to migrate your ecommerce website
Companies don’t love to migrate their ecommerce website and, when faced with the need, most of them understandably…
Choosing a fashion ecommerce platform: What must it offer?
Fashion was one of the first industries to embrace ecommerce, which means that the newcomers to this space…