Strategy
Digital Insider: Guilherme Lebelson on digital innovation in AB InBev
Years ago, it seemed impossible to imagine a world where beverages could be delivered cold, fast and directly…
Black Friday: Statistics show what to expect in 2021
An exciting yet scary realization for people in commerce is the fact that Black Friday is just around…
Biggest Black Friday ecommerce trends to keep in mind in 2021
As Black Friday and Cyber Monday get closer and closer, retailers must be ready to make this season…
Digital Insider: Patricia Amaro on digital transformation in the CPG industry
One of the industries most affected by the pandemic was clearly the CPG (i.e. consumer packaged goods) one,…
Track record of success cases: VTEX customers during Black Friday
If you own a commerce operation, it is safe to assume that Black Friday is the most important…
5 omnichannel lessons for fashion enterprises
Nowadays, most shoppers are omnichannel customers, be it in the fashion market or another industry. The rapid development…
Marketplace model trends: What to expect from big players
Whether it’s because of inventory management, the scalability of an online store or the way shops propose and…
How to build a marketplace MVP for speed and scalability
One of the goals of any major digital initiative is to quickly achieve return on investment in the…
What are customers expecting for Black Friday 2021?
The COVID-19 pandemic has increased the growth of digital commerce substantially. What has also changed with this global…
The most common issues retailers face during Black Friday and how to avoid them
Black Friday is the biggest retail event of the year — sales skyrocket and customers seize buying opportunities…
Digital Insider: A digital transformation podcast
Commerce and podcasts enthusiasts, rejoice! VTEX is thrilled to officially announce Digital Insider, its first globally-produced podcast series…
Customer retention strategies: How to get shoppers to stay
How can I retain customers and engage them with my brand? What is the right SEO strategy to…
Learn from Dell and HP how to future-proof a consumer electronics business today
Ever wondered how to future-proof your business? Learn directly from consumer electronics leaders how to do it in…
The best ecommerce platforms: 5 things to consider
Global ecommerce is undergoing explosive growth. Ecommerce sales worldwide are projected to reach $6.38 trillion USD by 2024.…
How VTEX powers your business results with B2B ecommerce
74% of decision-makers believe that omnichannel in the B2B sales process is more efficient than the traditional method…
Ecommerce vs. marketplace: How and when to choose each?
When talking about digital online businesses, we’re usually talking about an ecommerce, which has always been about selling…
Romania’s first B2B study report on ecommerce
The COVID-19 pandemic has brought ecommerce platforms all over the world to the spotlight, demonstrating that they play…
5 ways outdoor retailer REI is revolutionizing customer experience
Here at VTEX, we believe that all businesses need to embrace digital collaboration as fuel for the growth…
Why is VTEX the best ecommerce platform for online grocery operations?
VTEX is the fastest growing ecommerce platform in the world, according to IDC. We are a solution with…
Collaborative Commerce: Embracing the competition for a mutually beneficial alliance
An Olympian strategy It’s often all too easy to assume two complementary concepts are opposites. Love and hate…
Keep your customers close with conversational commerce
Conversational commerce is not a new concept, it was first brought up by Uber’s Chris Messina in 2015.…
How to succeed when choosing the ideal ecommerce platform for online grocery?
Since COVID-19’s outburst in March 2020, grocery retailers were challenged to ensure that essential items would get to…
Online marketplace: How to build a case for your business
Online marketplaces are not a new concept. They have been around for nearly as long as ecommerce has,…
The Future-Proof Organization: Fashion Edition
Being future-proof means being prepared for all surprises and challenges that the future holds. That is what the…