Strategy

Digital Insider

The digital transformation recipe for Tekmovil

Although it’s a huge advantage by itself, technology needs a strong and conscious strategy to power a digital…

Bernardo Lemgruber
Bernardo Lemgruber
Strategy

Unified Commerce: algorithms are central to the consumer journey and to results

Omnichannel and Unified Commerce became part of strategic discussions and are present in the day to day reality…

Felipe Mattos
Felipe Mattos
Operations

From fashion to grocery: How Miniprix reinvented their retail in one week

In the age of coronavirus, fashion took a step back – and fashion retailers took a hit. Miniprix,…

Andreea Pop
Andreea Pop
Customer Stories

Changing Horses: How VTEX improved Equinavia’s merchandising

Whether it’s the horse-rider relationship or the brand-technology partnership, collaboration means everything. As a 40-year old equestrian retailer,…

Kristin Schepici
Kristin Schepici
Management

Exclusive Perspective: B2B Industry Leaders on Launching a Marketplace

By now it’s no secret that marketplaces are revolutionizing digital commerce, with more than 50% of online retail…

Kristin Schepici
Kristin Schepici
Strategy

Ametller Origen achieved a 10x capacity growth in their online grocery services in 5 days

Flexible VTEX commerce architecture enables the Spanish grocery supermarket’s online sales to grow five times faster than its…

Allan Chung
Allan Chung
Strategy

Accelerate digital transformation with these strategies

What are retailers and manufacturers doing to transform their business models during this time of COVID-19 and to…

Kristin Schepici
Kristin Schepici
Strategy

brMalls changes the game with headless marketplace app

Last month, brMalls, the largest Brazilian shopping mall chain, added a transactions feature to its app. Previously focused…

Bernardo Lemgruber
Bernardo Lemgruber
Strategy

Marketplace business model good-to-knows [video]

In this short video, Ana Milevskaja, VP, Marketing, VTEX, gets the scoop from Evan Klein, President & CEO,…

Kristin Schepici
Kristin Schepici
Strategy

How Miniso completed a 5-month ecommerce project in just 5 weeks

Miniso is an international retailer specialized in Japanese-inspired products and has amassed a cult following in Asia. When…

Daniel Aleixo
Daniel Aleixo
Operations

How VTEX and Diginius started the digital transformation of legal publisher Lawpack

A reference story for the digital transformation of the legal industry “Nothing can be said to be certain,…

Jade Maravillas
Jade Maravillas
Strategy

XIAOMI ecommerce in Mexico plans to dominate Americas

Xiaomi, the giant that holds the third place in China’s ecommerce, surpassed only by Alibaba and JD.com, begins…

Scarlett Garza
Scarlett Garza
Strategy

5 key trends disrupting digital commerce

As the COVID-19 pandemic threw the world into a tailspin, businesses were struck with the reality that they…

Kristin Schepici
Kristin Schepici
Strategy

Marketplace-first strategy: why embrace it? [infographic]

According to DigitalCommerce360, the top online marketplaces in the world sold $2.03 trillion in 2019. Third party sellers…

Kristin Schepici
Kristin Schepici
Operations

European fashion brand grows 55% YoY with VTEX

In early 2018, the European fashion brand Lion of Porches chose VTEX Commerce Cloud as its e-commerce platform…

Allan Chung
Allan Chung
Operations

Rapid response in times of crisis: The Calimax success story

Since the World Health Organization (WHO) declared the COVID-19 a pandemic, in March 2020, it feels like the…

Roney Almeida
Roney Almeida
Operations

Exploring marketplace business models with Gorilla Group [video]

Randy Kohl, Head of Marketing, Gorilla Group recently shared his advice for exploring marketplace business models. Success today…

Kristin Schepici
Kristin Schepici
Institutional

Collaborative Commerce Imperative: Why digital-first collaboration is at the core of today’s business success

If today’s current health and economic crisis have taught us anything, it’s the value of teamwork, assistance, and…

Kristin Schepici
Kristin Schepici
Strategy

COVID-19: The world on reset

The novel coronavirus has put the world in an unprecedented situation, one we have not witnessed in our…

Mariano Gomide de Faria
Mariano Gomide de Faria
Strategy

Commerce in times of crisis: the COVID-19 impact on the global economy

Since it was identified in China in late 2019, the new coronavirus has taken over the world. It…

Daniel Aleixo
Daniel Aleixo
Strategy

How Retailers are Winning at Unified Commerce

A business is like a vehicle with several moving parts, and unified commerce ensures all these parts work…

Alexander Rodriguez
Alexander Rodriguez
Strategy

4 Smart Strategies to Enhance Your eCommerce Business with Social Media

It can be challenging to stand out from the crowd if you’re an eCommerce business, especially if you’re…

Alexander Rodriguez
Alexander Rodriguez
Strategy

7 Ways to Drive Revenue through Website Promotions

With brick-and-mortar shopping seemingly going the way of the Dodo, most organizations are making the shift to doing…

Alexander Rodriguez
Alexander Rodriguez
Strategy

3 Ways to Build Customer Loyalty and Conversion at Every Touch

Nowadays, engaging the customer at every possible touch point is only half the battle for retail organizations and…

Rafael Esberard
Rafael Esberard