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Culture

Women in Leadership #5: Paula Fonseca, People Director for Tech and Corporate Functions at VTEX

We are back with yet another installment of our Women in Leadership content series, in which we celebrate…

Gabriela Porto
Gabriela Porto
Institutional

VTEX scores medals in 12 of 12 categories in the Paradigm B2B Midmarket Combine 2022

Ecommerce analyst Paradigm B2B has released its yearly B2B Combine, in which it grades ecommerce providers across the…

Lalo Aguilar
Lalo Aguilar
Institutional

Women in Leadership #4: Juliana Sánchez, Head of Sales North LATAM at VTEX

At VTEX, we take pride in our female leadership. That’s why we kicked off our Women in Leadership…

Gabriela Porto
Gabriela Porto
Strategy

How to make your B2B ecommerce more attractive for buyers

Ecommerce has seen a lot of growth over the past few years, and it’s become ever more present…

Lalo Aguilar
Lalo Aguilar
Trends

Get inspired by brands innovating the consumer electronics ecommerce landscape

The Consumer electronics market is one of the most innovative in the ecommerce landscape. Companies in this industry…

Lalo Aguilar
Lalo Aguilar
Customer Stories

Superdry cracks the code for a great buying experience

Superdry is a British fashion company that was founded in 2003. Today, it has more than 16 stores…

Lalo Aguilar
Lalo Aguilar
Strategy

5 functionalities to boost consumer electronics ecommerce

Wireless keyboards, good microphones, mouses, computer support, webcams and more – who would say that we’d suddenly need…

Gabriela Porto
Gabriela Porto
Customer Stories

Click and Collect increases upselling in Axo Chile’s brand Victoria’s Secret

Delivery times are one of the most important deciding factors when buying online. And around 41% of customers…

Lalo Aguilar
Lalo Aguilar
Strategy

How Live Shopping content can have an impact beyond streaming

Live Shopping is one of the most important trends in the immediate future of ecommerce, mainly because of…

Lalo Aguilar
Lalo Aguilar
Strategy

A timeline for conversational commerce implementation

Consumers’ new shopping habits, the boom of social commerce and the trend of purpose-led brand communications have highlighted…

Gabriela Porto
Gabriela Porto
Strategy

Why consumer electronics brands should go DTC

The consumer electronics ecommerce market has enjoyed sustained success since the invention of the internet. The spread of…

Lalo Aguilar
Lalo Aguilar
Management

Best practices for omnichannel management

When we talk about omnichannel, we tend to imagine that it’s a new concept created by white-collar officers.…

Kathy Dyer
Kathy Dyer
Management

Multichannel vs. omnichannel ecommerce: Understanding the differences

The traditional retail business has been evolving quickly in the last few years and has gradually been moving…

Omar Trejo
Omar Trejo

VTEX DAY in 2019 and 2022: Top Takeaways From a Former Analyst

On April 12th and 13th, VTEX hosted VTEX DAY 2022: a two-day digital commerce event that took place…

Jordan Jewell
Jordan Jewell
Strategy

How to create a live shopping strategy in 2022

With roots in China, where, according to McKinsey, the market will reach $423 billion dollars in 2022, the…

Cristi Movilă
Cristi Movilă
Strategy

Ecommerce skills for your digital commerce champion

As a company that aims to be the reference voice of the digital commerce industry, VTEX understands the…

Adriane Almeida
Adriane Almeida
Strategy

Developing an omnichannel strategy: 4 elements to consider

What is an omnichannel strategy? Omnichannel strategy, as a concept, brings together digital commerce, brick-and-mortar commerce, multichannel commerce,…

Robert Cain
Robert Cain
Trends

How consumer electronics retail is evolving

The consumer electronics industry is a fascinating case of study for ecommerce: an industry in which every company…

Lalo Aguilar
Lalo Aguilar
Trends

The latest consumer electronics ecommerce trends

The consumer electronics market is one of the fastest-moving segments in ecommerce. The brands’ recognition as technologically-advanced trendsetters…

Lalo Aguilar
Lalo Aguilar
Product

Why VTEX IO is fit for enterprise retail companies

Enterprise retailers usually need to implement advanced and interconnected strategies to succeed in the digital commerce space. They…

Allan Centurione
Allan Centurione
Trends

A brief history of Live Shopping

Live Shopping (LS) is widely regarded as one of the most important driving forces for ecommerce growth in…

Lalo Aguilar
Lalo Aguilar
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