Iris Irikura
Iris Irikura

Iris is part of the CX Enablement team which is responsible for sharing best practices within all the countries VTEX operates in. She is a Brazilian living in the UK and she loves everything related to digital commerce.

Written by Iris Irikura

9 key differences between B2C and B2B ecommerce

Have you ever wondered about how each business model requires a different architecture and set of features? A…