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Developing a Multichannel Pricing Strategy

When you are talking pricing strategy, there is no such thing as the “best price” in absolute terms.…

Afonso Praça
Afonso Praça

The Omniera Driven Revolution in Business Management Systems

ERP systems have been through enormous transformations since they first emerged. After undergoing various subsystems added in the…

VTEX
VTEX
Strategy

Deep-linking: How retailers can leverage it for conversion optimization

As an eCommerce store owner, one of your biggest concerns is conversions. Well, you are not alone! There…

VTEX
VTEX

10 Brazilian Nuts, I mean, Nuggets from my Brazilian Ecommerce Adventure

[1] Brazil is on a most people’s bucket lists; if not, it should be. Why wouldn’t it be?…

VTEX
VTEX

KPIs analysis and integration between e-commerce areas

In a career as an e-commerce specialist you can be involved with various projects and have to deal…

Fabricio Caldeira
Fabricio Caldeira
Trends

The next 15 years of the shopping malls market

The US shopping malls industry has only five years to escape from a death foretold. According to the forecasts…

Rafa Forte
Rafa Forte

Considerations on Digital Transformation in Retailing

This article presents our thoughts about digital transformation in the retail sector. Recently, we were at Silicon Valley…

Alberto Serrentino
Alberto Serrentino

Stepping Out of Shadows, the Era of the IT Mirror is Here

Though exclusively technology departments within businesses are quite commonplace at the present time, company IT departments are slated…

Mariano Gomide de Faria
Mariano Gomide de Faria
Operations

OMS: The Secret of How Retailers are Utilizing an Engine Behind the Scenes

What is OMS? It’s a multi-functional tool every digital commerce operation should be using to stay on top of…

Alexandre Soncini
Alexandre Soncini

Chatbots are Boosting Sales in E-Commerce

What You Don’t Know About Chatbots Could be Costing You Sales & Customer Satisfaction Think communication streamlined, automated,…

Alexandre Soncini
Alexandre Soncini
Marketing

Chatbots are Boosting Sales in E-Commerce

What You Don’t Know About Chatbots Could be Costing You Sales & Customer Satisfaction Think communication streamlined, automated,…

Alexandre Soncini
Alexandre Soncini
Strategy

Best Practices for Creating VTEX Web Development Estimates

When looking to build a VTEX site, there are many steps to get through such as design, development,…

Robert Rand
Robert Rand
Institutional

Best Practices for Kicking off a new VTEX website with an agency

Merchants that are interested in designing, building, and marketing a new VTEX eCommerce website are likely to consider…

Robert Rand
Robert Rand
Technology

Ditching Passwords And Increasing Ecommerce Conversion Rates By 54%

According to the latest data by the U.S. Department of Commerce, ecommerce sales jumped 15.1% last year, while total…

Andre Bourque
Andre Bourque
Strategy

On-page SEO: what it is and why it is essential for your online store

Many entrepreneurs and e-commerce professionals are perplexed by all this talk of SEO for online stores, aren’t they?…

Rafael Campos
Rafael Campos

Open Source Code in E-Commerce – Let’s Talk Turkey

Planning for an e-commerce operation is crucial to its success and choosing an e-commerce platform is the keystone. At this…

Alexandre Soncini
Alexandre Soncini

What is an e-commerce platform and how to choose the best one for your business

What is the secret of success of an e-commerce business? It would be easy to open a virtual…

Rafael Campos
Rafael Campos

Cross Docking Strategy – What it is and how to set it up

All e-consumers want the best. Quick delivery is one of the factors that drive their level of satisfaction…

Rafael Campos
Rafael Campos
Institutional

A look at the big picture of VTEX design

The concept of design is inherent to VTEX. It is a concept that is deeply embedded in our…

Alexandre Soncini
Alexandre Soncini
Institutional

VTEX Design In Action: The Evolution Of VTEX’s Smartcheckout™

VTEX signature service, SmartCheckout™ did not always exist right alongside the platform. This additional facet was developed out…

Alexandre Soncini
Alexandre Soncini
Technology

Neowize Discusses How Digital Commerce Is Changing As A Result Of AI

Have you heard about the major changes in the digital commerce world as of late, in regards to…

Alexandre Soncini
Alexandre Soncini
Technology

10 Key Points For Choosing A Digital Commerce Platform Designed To Drive Sales

There is no “perfect” digital commerce platform solution. There are different options for different operations and the right…

Alexandre Soncini
Alexandre Soncini
Technology

Retail Forecast For 2017: Digital Commerce Is The New Black

It’s no secret that the retail industry, both online and in-store continue to grow, however predictions from the…

Alexandre Soncini
Alexandre Soncini
Strategy

VTEX Releases New White Paper On The Fashion Industry!

VTEX has just announced the release of a carefully curated white paper that centers on the fashion industry.…

Alexandre Soncini
Alexandre Soncini