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Everything you need to know about VTEX DAY 2018

VTEX DAY 2018 will be happening in just a few short days. After several discussions with the VTEX…

Elias Bruno
Elias Bruno

Brazil’s eCommerce Scenario and its Positioning in Latin America

The growth of the eCommerce segment in Brazil is a fact. For several years now, Brazil has been…

Juliana Grunwald
Juliana Grunwald
Technology

The future of e-Commerce using Blockchain Technology

Current Data-Challenge for Retailers Due to the boom in data breaches and the latest issue of Facebook’s privacy…

VTEX
VTEX
Technology

Artificial Intelligent E-Commerce Experience NOW!

There is a question, right now, pesting the mind of all E-Commerce leaders: How will the Artificial Intelligence…

Rafael Esberard
Rafael Esberard

Customer Magic Quadrant: The golden pot for the digital commerce engagement

Are you a marketing manager or a data scientist and want to create clusters to improve your marketing…

Mariano Gomide de Faria
Mariano Gomide de Faria

How to Win Millennial Customers and Influence their buying decision?

Here’s the most common answer: make your product Instagram-worthy and Millennials will follow. That’s pretty much how most…

VTEX
VTEX
Management

Unboxing experience: Create something memorable for your customers!

Every purchase made from a virtual store generates expectations in the customer. It is not for nothing that…

Alexandre Bonati
Alexandre Bonati

Ways of charging on e-commerce platforms

The e-commerce platform is the central supporting pillar of a virtual store. It represents both the storefront that the user…

Alexandre Soncini
Alexandre Soncini

Wearables: the silent revolution changing the way we dress

This is the sixth article in the series on the Management Systems Revolution usher in by the Omniera.…

VTEX
VTEX

What experience B2B consumers expect out of brands?

The B2B e-commerce sales is prompted to soar to heights never seen before. According to a Forrester Research…

Philipe da Silva
Philipe da Silva
Operations

Does your eCommerce platform improve daily?

E-commerce companies are looking for ways to go above and beyond. They are trying to separate themselves from…

Rafael Esberard
Rafael Esberard

A virtual store without its own inventory: Can this be done?

Owners of e-commerce businesses are probably asking themselves: is it possible to reduce inventory without affecting sales? Can…

Rafael Campos
Rafael Campos
Strategy

Highlights of the Guide to E-commerce Technology 2018

The Guide to E-commerce Technology 2018, produced and published by Internet Retailer, is one of the most in-depth…

Alexandre Soncini
Alexandre Soncini
Strategy

Why moving to a SaaS digital commerce platform is so urgent

Every entrepreneur agrees that your choice of deployment model has an impact on the success and profitability of…

Rafael Esberard
Rafael Esberard

How in-memory computing will change the way we obtain information in real time

We have reached the fifth article in our series “The Revolution in management systems caused by Omniera” and…

VTEX
VTEX
Strategy

10 things that will increase the revenue of an online store

It doesn’t matter the market segment or the size of your operation, one thing is certain: whether you…

VTEX
VTEX

How can I retain customers and engage them with my brand?

According to Tom Peters, the American management guru, retaining a customer can cost 40% less than finding a new one. But…

Alexandre Soncini
Alexandre Soncini

10 unbeatable benefits of the operational outsourcing of your virtual store

Logistics and reverse logistics team. Customer service team. Operations team. Integration and process change. Assembling a team. These were some of…

Rafael Campos
Rafael Campos

The impact of the Internet of Things on business management.

This is the fourth article of the series on the Revolution of Management Systems imposed by Omniera. So…

VTEX
VTEX

How to increase the conversion rate without a big investment in marketing?

This is what every virtual retailer asks himself. In this article, we will teach you the ropes so…

Alexandre Soncini
Alexandre Soncini

Find out how to improve customer loyalty with gamification

Will is the director of an e-commerce store. He is fully conversant with the more important concepts of…

Rafael Campos
Rafael Campos
Strategy

Minimizing Platform Costs to Boost Ecommerce Profitability

Ecommerce is one of the fastest growing sectors in retail with the revenue from global online sales estimated…

Rafael Esberard
Rafael Esberard

AB Testing: 8 real cases

When people talk about increasing conversion rates in e-commerce, AB testing is one of the tools which come…

Rafael Campos
Rafael Campos

Redirect 301 in practice

According to a survey carried out by VTEX and Semrush in 2017, in markets like Brazil, where e-commerce has reached a higher…

Fábio Barbosa
Fábio Barbosa