Strategy

Strategy

Black Friday statistics show what to expect in 2021

An exciting yet scary realization for people in commerce is the fact that Black Friday is just around…

Andreea Pop
Andreea Pop
Strategy

Biggest Black Friday ecommerce trends to keep in mind in 2021

As Black Friday and Cyber Monday get closer and closer, retailers must be ready to make this season…

Gabriela Porto
Gabriela Porto
Digital Insider

Digital Insider: Patricia Amaro on digital transformation in the CPG industry

One of the industries most affected by the pandemic was clearly the CPG (i.e. consumer packaged goods) one,…

Alessandro Pavan
Alessandro Pavan
Strategy

Track record of success cases: VTEX customers during Black Friday

If you own a commerce operation, it is safe to assume that Black Friday is the most important…

Gabriela Porto
Gabriela Porto
Strategy

5 omnichannel lessons for fashion enterprises

Nowadays, most shoppers are omnichannel customers, be it in the fashion market or another industry. The rapid development…

Juliana Sánchez
Juliana Sánchez
Strategy

Marketplace model trends: What to expect from big players

Whether it’s because of inventory management, the scalability of an online store or the way shops propose and…

Gabriela Porto
Gabriela Porto
Strategy

How to build a marketplace MVP for speed and scalability

One of the goals of any major digital initiative is to quickly achieve return on investment in the…

George Chang
George Chang
Strategy

What are customers expecting for Black Friday 2021?

The COVID-19 pandemic has increased the growth of digital commerce substantially. What has also changed with this global…

Gabriela Porto
Gabriela Porto
Strategy

The most common issues retailers face during Black Friday and how to avoid them

Black Friday is the biggest retail event of the year — sales skyrocket and customers seize buying opportunities…

Gabriela Porto
Gabriela Porto
Digital Insider

Digital Insider: A digital transformation podcast

Commerce and podcasts enthusiasts, rejoice! VTEX is thrilled to officially announce Digital Insider, its first globally-produced podcast series…

Andreea Pop
Andreea Pop
Strategy

Customer retention strategies: How to get shoppers to stay

How can I retain customers and engage them with my brand? What is the right SEO strategy to…

Sorana Gheorghiade
Sorana Gheorghiade
Strategy

Learn from Dell and HP how to future-proof a consumer electronics business today

Ever wondered how to future-proof your business? Learn directly from consumer electronics leaders how to do it in…

Andreea Pop
Andreea Pop
Strategy

The best ecommerce platforms: 5 things to consider

Global ecommerce is undergoing explosive growth. Ecommerce sales worldwide are projected to reach $6.38 trillion USD by 2024.…

VTEX
VTEX
Strategy

How VTEX powers your business results with B2B ecommerce

74% of decision-makers believe that omnichannel in the B2B sales process is more efficient than the traditional method…

Matheus Kury
Matheus Kury
Strategy

Ecommerce vs. marketplace: How and when to choose each?

When talking about digital online businesses, we’re usually talking about an ecommerce, which has always been about selling…

Júlia Miozzo
Júlia Miozzo
Strategy

Romania’s first B2B study report on ecommerce

The COVID-19 pandemic has brought ecommerce platforms all over the world to the spotlight, demonstrating that they play…

Sorana Gheorghiade
Sorana Gheorghiade
Strategy

5 ways outdoor retailer REI is revolutionizing customer experience

Here at VTEX, we believe that all businesses need to embrace digital collaboration as fuel for the growth…

Gabriela Porto
Gabriela Porto
Strategy

Why is VTEX the best ecommerce platform for online grocery operations?

VTEX is the fastest growing ecommerce platform in the world, according to IDC. We are a solution with…

Gabriela Porto
Gabriela Porto
Strategy

Collaborative Commerce: Embracing the competition for a mutually beneficial alliance

An Olympian strategy It’s often all too easy to assume two complementary concepts are opposites. Love and hate…

VTEX
VTEX
Strategy

Keep your customers close with conversational commerce

Conversational commerce is not a new concept, it was first brought up by Uber’s Chris Messina in 2015.…

Shasha Yao
Shasha Yao
Strategy

How to succeed when choosing the ideal ecommerce platform for online grocery?

Since COVID-19’s outburst in March 2020, grocery retailers were challenged to ensure that essential items would get to…

Gabriela Porto
Gabriela Porto
Strategy

Online marketplace: How to build a case for your business

Online marketplaces are not a new concept. They have been around for nearly as long as ecommerce has,…

George Chang
George Chang
Strategy

The Future-Proof Organization: Fashion Edition

Being future-proof means being prepared for all surprises and challenges that the future holds. That is what the…

Gabriela Porto
Gabriela Porto
Strategy

Defining the direct-to-consumer value proposition

Consumer goods companies (CPG) are experiencing an unprecedented transformation led by a digitally-anchored shopper whose attention has shifted…

Chris Perry
Chris Perry