Afonso Praça
Afonso Praça
Written by Afonso Praça
Customer Stories

Frávega: Leveraging VTEX’s composable commerce solution

Frávega, a VTEX customer since 2014, is an Argentinian retail chain with 110 branches and over 2,700 employees.…


A technical look at conversational commerce

Human beings have always loved conversation. This is what makes us unique, our ability to be social. And…

Developing a Multichannel Pricing Strategy

When you are talking pricing strategy, there is no such thing as the “best price” in absolute terms.…