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Over the past 15 years, 52% of Fortune 500 companies have disappeared. Amazon is continuing to imprint its disruptive retail culture and this trend [..]
VTEX DAY 2018 will be happening in just a few short days. After several discussions with the VTEX DAY team, it’s clear that the company has a wi[..]
The growth of the eCommerce segment in Brazil is a fact. For several years now, Brazil has been a major player in Latin America’s electronic com[..]
Current Data-Challenge for Retailers Due to the boom in data breaches and the latest issue of Facebook’s privacy crisis with Cambridge Analytica, pr[..]
There is a question, right now, pesting the mind of all E-Commerce leaders: How will the Artificial Intelligence change the E-commerce experience? AI [..]
Are you a marketing manager or a data scientist and want to create clusters to improve your marketing campaign by engaging your clients in a different[..]
Here’s the most common answer: make your product Instagram-worthy and Millennials will follow. That’s pretty much how most brands are approaching [..]
Every purchase made from a virtual store generates expectations in the customer. It is not for nothing that marketing analysts have been taking an inc[..]
The e-commerce platform is the central supporting pillar of a virtual store. It represents both the storefront that the user will access to go shopp[..]
This is the sixth article in the series on the Management Systems Revolution usher in by the Omniera. Now we’ll look at the subtle changes wearables[..]
The B2B e-commerce sales is prompted to soar to heights never seen before. According to a Forrester Research report released in 2017, in the United St[..]
E-commerce companies are looking for ways to go above and beyond. They are trying to separate themselves from the competition and win in the marketpla[..]
Owners of e-commerce businesses are probably asking themselves: is it possible to reduce inventory without affecting sales? Can you set up a virtual s[..]
The Guide to E-commerce Technology 2018, produced and published by Internet Retailer, is one of the most in-depth surveys to be created in this indust[..]
Every entrepreneur agrees that your choice of deployment model has an impact on the success and profitability of your business in the long run. Howeve[..]
We have reached the fifth article in our series “The Revolution in management systems caused by Omniera” and now we are going to talk abou[..]
It doesn’t matter the market segment or the size of your operation, one thing is certain: whether you are the Owner, President, C-Level Executiv[..]
According to Tom Peters, the American management guru, retaining a customer can cost 40% less than finding a new one. But to achieve a first-class [..]
Logistics and reverse logistics team. Customer service team. Operations team. Integration and process change. Assembling a team. These were some of[..]
This is the fourth article of the series on the Revolution of Management Systems imposed by Omniera. So far, we have talked about the origins of thisÂ[..]
This is what every virtual retailer asks himself. In this article, we will teach you the ropes so that you can make this mission possible. But first w[..]
Will is the director of an e-commerce store. He is fully conversant with the more important concepts of the area, he understands logistics, he has a g[..]
Ecommerce is one of the fastest growing sectors in retail with the revenue from global online sales estimated to reach $4.5 trillion in 2021. This is [..]
When people talk about increasing conversion rates in e-commerce, AB testing is one of the tools which come most readily to mind. The method is easy t[..]
