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Women in Leadership #5: Paula Fonseca, People Director for Tech and Corporate Functions at VTEX
We are back with yet another installment of our Women in Leadership content series, in which we celebrate…
VTEX scores medals in 12 of 12 categories in the Paradigm B2B Midmarket Combine 2022
Ecommerce analyst Paradigm B2B has released its yearly B2B Combine, in which it grades ecommerce providers across the…
Women in Leadership #4: Juliana Sánchez, Head of Sales North LATAM at VTEX
At VTEX, we take pride in our female leadership. That’s why we kicked off our Women in Leadership…
How to make your B2B ecommerce more attractive for buyers
Ecommerce has seen a lot of growth over the past few years, and it’s become ever more present…
Get inspired by brands innovating the consumer electronics ecommerce landscape
The Consumer electronics market is one of the most innovative in the ecommerce landscape. Companies in this industry…
Superdry cracks the code for a great buying experience
Superdry is a British fashion company that was founded in 2003. Today, it has more than 16 stores…
How VTEX Live Shopping app can boost your growth
Live Shopping is widely regarded as the future of ecommerce, and has captured the attention of many brands…
5 functionalities to boost consumer electronics ecommerce
Wireless keyboards, good microphones, mouses, computer support, webcams and more – who would say that we’d suddenly need…
Click and Collect increases upselling in Axo Chile’s brand Victoria’s Secret
Delivery times are one of the most important deciding factors when buying online. And around 41% of customers…
How Live Shopping content can have an impact beyond streaming
Live Shopping is one of the most important trends in the immediate future of ecommerce, mainly because of…
A timeline for conversational commerce implementation
Consumers’ new shopping habits, the boom of social commerce and the trend of purpose-led brand communications have highlighted…
Why consumer electronics brands should go DTC
The consumer electronics ecommerce market has enjoyed sustained success since the invention of the internet. The spread of…
Best practices for omnichannel management
When we talk about omnichannel, we tend to imagine that it’s a new concept created by white-collar officers.…
What consumer electronics brands should consider when choosing an ecommerce platform
The consumer electronics market is one of the most successful segments when it comes to ecommerce. The brands’…
Multichannel vs. omnichannel ecommerce: Understanding the differences
The traditional retail business has been evolving quickly in the last few years and has gradually been moving…
VTEX DAY in 2019 and 2022: Top Takeaways From a Former Analyst
On April 12th and 13th, VTEX hosted VTEX DAY 2022: a two-day digital commerce event that took place…
How to create a live shopping strategy in 2022
With roots in China, where, according to McKinsey, the market will reach $423 billion dollars in 2022, the…
Ecommerce skills for your digital commerce champion
As a company that aims to be the reference voice of the digital commerce industry, VTEX understands the…
Developing an omnichannel strategy: 4 elements to consider
What is an omnichannel strategy? Omnichannel strategy, as a concept, brings together digital commerce, brick-and-mortar commerce, multichannel commerce,…
How consumer electronics retail is evolving
The consumer electronics industry is a fascinating case of study for ecommerce: an industry in which every company…
The latest consumer electronics ecommerce trends
The consumer electronics market is one of the fastest-moving segments in ecommerce. The brands’ recognition as technologically-advanced trendsetters…
Why VTEX IO is fit for enterprise retail companies
Enterprise retailers usually need to implement advanced and interconnected strategies to succeed in the digital commerce space. They…
A brief history of Live Shopping
Live Shopping (LS) is widely regarded as one of the most important driving forces for ecommerce growth in…
9 key differences between B2C and B2B ecommerce
Have you ever wondered about how each business model requires a different architecture and set of features? A…
