Institutional

VTEX Named a Leader by IDC MarketScape: Worldwide B2C Digital Commerce Platforms 2020 Vendor Assessment

Robert Poratti
Robert Poratti September 28, 2020
VTEX Named a Leader by IDC MarketScape: Worldwide B2C Digital Commerce Platforms 2020 Vendor Assessment

IDC’s publication of the 2020 B2C Digital Commerce IDC MarketScape depicts the ongoing shakeup of digital commerce platform vendors. It is reminiscent of the trend we see in the latest Gartner MQ for Digital Commerce, where there is a clear change of guard among commerce leaders. Former leaders in B2C with monolithic all-in-one solutions have given way to a new breed of digital commerce leaders, with modern feature rich platforms like VTEX Commerce Cloud, built from the ground up for cloud and the fast-changing business landscape we live in today.

IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. The Capabilities score measures vendor product, go-to-market and business execution in the short-term. The Strategy score measures alignment of vendor strategies with customer requirements in a 3-5-year timeframe. Vendor market share is represented by the size of the icons.

While the IDC MarketScape acknowledges that the digital platform vendor selection process is “no picnic” for merchants because many vendors use similar market messages to sell their applications, it’s clear that not all platforms are created equal. The IDC MarketScape positioned VTEX as a leader for 2020. Confirmation that to meet today’s and tomorrow’s digital commerce imperatives, VTEX is well equipped. 

That’s because we offer:

  • Cloud-ready solutions that deliver greater business value, faster innovation, and quicker time to market.
  • A modern, API-first microservices-based architecture to ensure performance and ease of integration.
  • Innovation track record and a demonstrated ability to deliver enhancements on a regular cadence in a seamless manner.
  • The ability to support new and emerging business models like online marketplaces and those that require collaboration across a growing ecosystem of partners, suppliers, and even competitors.

For all these reasons, VTEX has quietly been gaining momentum around the globe with B2C and B2B sellers alike – we support 3,000+ leading brands and merchants in over 40 countries. According to IDC’s Worldwide Digital Commerce 2019 Market Share report, VTEX was the fastest-growing Digital Commerce software provider shown globally and continues to outperform the overall digital commerce software market in terms of growth, according to IDC estimates.

Now, with the Gartner Magic Quadrant for Digital Commerce publication where VTEX is named a Visionary and VTEX being named a Leader by the IDC MarketScape, the secret is out. With its collaborative commerce approach, VTEX is the most innovative and forward-thinking commerce platform provider in the world.

VTEX Commerce Cloud is the time-to-revenue platform and first and only commerce solution with fully integrated commerce, marketplace and order management capabilities. It brings today’s collaborative  commerce business models like online marketplaces within reach for businesses of all sizes.

Additionally, for merchants that want to take a headless approach to commerce experiences, VTEX accelerates and simplifies headless commerce as the only commerce platform with a low-code development framework, VTEX IO. With VTEX IO, experiences are  composed quickly by combining pre-built modules from VTEX, third-party applications and merchant’s custom apps.

According to the IDC MarketScape, cloud solutions now account for over 55% of the entire commerce platform market, stating ”In B2C digital commerce, true multi-tenant SaaS applications have become the gold standard”. VTEX’s rapid growth and strong performance is evidence of the ongoing shift to modern commerce solutions that deliver rapid time to revenue and lower overall total cost of ownership. With VTEX Commerce Cloud multi-tenant SaaS, upgrades are a thing of the past. In 2019 alone, VTEX delivered more than 12,000 platform enhancements, upgrades and fixes that were automatically deployed for all VTEX users.

Get an excerpt of the IDC MarketScape on B2C Digital Commerce and find out why leading brands like Motorola, Stanley Black & Decker, L’Oreal, Samsung, Nestle, AB InBev and others have partnered with VTEX for their global digital commerce operations.

Get the report here.

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