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Trends

Empowering women in B2B ecommerce: Insights from executives at Mars and Pierce Manufacturing

To explore the dynamic landscape of B2B digital commerce, Daniela Jurado, EVP of North America at VTEX, engaged…

Kristin Schepici
Kristin Schepici
Customer Stories

The VTEX customer voice: Unleashing business agility

VTEX recently celebrated the 2-year anniversary of its IPO, by hosting investors and customers at the New York…

Kristin Schepici
Kristin Schepici

Vulcabras, the giant company behind Under Armour, Mizuno, and Olympikus in Brazil, achieves 120% YoY digital growth with VTEX

In the rapidly evolving world of ecommerce, companies that embrace digital transformation and leverage innovative solutions achieve remarkable…

Thalita Uba
Thalita Uba
Trends

Black Friday Readiness – 2022 [video]

The VTEX Customer Success team prepared a session for clients on how to plan, execute and succeed this…

Kristin Schepici
Kristin Schepici
Operations

Ecommerce benefits: Industries most in need of new capabilities

Even before the pandemic, ecommerce was growing in popularity. But COVID-19 has made ecommerce the new normal for…

Kristin Schepici
Kristin Schepici
Customer Stories

How grocery chain Tía used ecommerce to keep sales up during lockdown

Tía, an Ecuadorian company founded by two Czechoslovakian immigrants in 1940, has grown from a small family enterprise…

Lalo Aguilar
Lalo Aguilar
Institutional

Al’s Sporting Goods Increased Cyber Monday Revenue By 96% with VTEX

Al’s Sporting Goods runs a retail business in a highly competitive field—the $47 billion US sporting goods market.…

Alexandre Soncini
Alexandre Soncini

5 Easy and Effective Tips for Optimizing Your eCommerce Logistics

The current digital era has led to the development of eCommerce. Many consumers prefer to shop online because…

Alexander Rodriguez
Alexander Rodriguez
Strategy

How Retailers are Winning at Unified Commerce

A business is like a vehicle with several moving parts, and unified commerce ensures all these parts work…

Alexander Rodriguez
Alexander Rodriguez
Strategy

4 Smart Strategies to Enhance Your eCommerce Business with Social Media

It can be challenging to stand out from the crowd if you’re an eCommerce business, especially if you’re…

Alexander Rodriguez
Alexander Rodriguez
Operations

Your Guide to Running a Successful Cross-Border eCommerce Operation

Anybody who does business online knows that the global online trade is massive – but did you know…

Alexander Rodriguez
Alexander Rodriguez
Operations

Brands Going Global: Top 5 Considerations

Taking your brand global is one of the best ways to expand your market presence and bolster your…

Alexander Rodriguez
Alexander Rodriguez
Strategy

7 Ways to Drive Revenue through Website Promotions

With brick-and-mortar shopping seemingly going the way of the Dodo, most organizations are making the shift to doing…

Alexander Rodriguez
Alexander Rodriguez
Trends

Marketing Trends You Need to be Using in 2019

The world of digital marketing is ever-shifting. Marketing has come far from its humble beginnings. Between technological innovations,…

Alexander Rodriguez
Alexander Rodriguez
Management

How to increase and improve sales with eCommerce Loyalty Programs

When you’re selling online, you want to do everything you can in order to engage customers and keep…

Philipe da Silva
Philipe da Silva
Strategy

How to create a strong e-commerce brand with new domain names

E-commerce has had a rather curious beginning in 1972. Back then, when e-commerce was not heard of, some…

VTEX
VTEX
Strategy

The Power of Personalization for the Experience Economy

Over the past 15 years, 52% of Fortune 500 companies have disappeared. Amazon is continuing to imprint its disruptive retail…

Mike Ni
Mike Ni

A virtual store without its own inventory: Can this be done?

Owners of e-commerce businesses are probably asking themselves: is it possible to reduce inventory without affecting sales? Can…

Rafael Campos
Rafael Campos
Strategy

10 things that will increase the revenue of an online store

It doesn’t matter the market segment or the size of your operation, one thing is certain: whether you…

VTEX
VTEX

10 unbeatable benefits of the operational outsourcing of your virtual store

Logistics and reverse logistics team. Customer service team. Operations team. Integration and process change. Assembling a team. These were some of…

Rafael Campos
Rafael Campos
Strategy

Reviews on ecommerces and its impact on marketing and sales

According to Brightlocal’s 2017 survey, “85% of consumers trust online reviews as much as they would a personal recommendation…

Olivia Oberle
Olivia Oberle

The applicability of Big Data to the business of Omniera

This is the third article of the series “The Revolution of management systems imposed by Omniera” In previous articles,…

VTEX
VTEX
Strategy

Tips for your business to thrive in a world of B2B consumerization

With the demand for instant results growing with each passing day, your organization’s success hinges on your responsiveness and prompt…

Alexandre Soncini
Alexandre Soncini