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Strategy

How ecommerce and marketplace go hand in hand

Marketplaces have risen as one of the most widely adopted trends in the ecommerce space, and for good…

Lalo Aguilar
Lalo Aguilar
Trends

How shoppable content is changing the face of online shopping

It’s a tale as old as time: brands want to be seen by their customers and target audience.…

Gabriela Porto
Gabriela Porto
Customer Stories

Samsung Chile’s B2C ecommerce profit grows 4 times with VTEX Live Shopping

The South Korean consumer electronics company Samsung held its first live shopping session with VTEX. Samsung follows a…

Adriana Marroquin
Adriana Marroquin
Trends

IKEA on Oxford Street and the future of high-street retail

A few months ago, IKEA proudly announced that it would move into Topshop’s former flagship store on Oxford…

Andreea Pop
Andreea Pop
Operations

5 benefits of SaaS and a cloud commerce ecosystem

Despite the popularity of cloud computing, many established companies are still using their old-school, on-premise technologies. Unfortunately, those…

Kristin Schepici
Kristin Schepici
Strategy

Ecommerce replatforming: Overcoming resistance to change

Companies, like people, can sometimes be reluctant to change. The proposition of oncoming uncertainty can be pretty unnerving…

Lalo Aguilar
Lalo Aguilar
Culture

5 tips to make 2022 the best year of your leadership

When a new year begins, it is always a great time to get a fresh start, look forward…

Paulo Monçôres
Paulo Monçôres
Operations

The advantages of streamlined business solutions

All businesses have one goal ⏤ to grow. But going big can also make you go broke. From…

Kristin Schepici
Kristin Schepici
Strategy

6 dos and don’ts of ecommerce migration

Ecommerce platform migration is an exciting endeavor that allows brands to shed the old and embrace the new,…

Kristin Schepici
Kristin Schepici
Customer Stories

How Le Biscuit grew 619% with VTEX Sales App and ecommerce

The retail brand is growing in Brazil by investing in technological transformation, with VTEX solutions driving business on…

Elias Moura
Elias Moura
Customer Stories

Tok&Stok: Improving customers’ online shopping experience

There is a significant difference between buying and shopping and experience is the keyword that tells them apart.…

Gabriela Porto
Gabriela Porto
Culture

Engineering Manager: How did I get here?

Ana Luiza Gomes tells how working at VTEX contributed to her training as a team manager Programming or…

Ana Luiza Motta
Ana Luiza Motta
Trends

Marketplace vs. Dropship: How to grow sales without growing inventory

Whether you’re expanding your business or opening for the first time, inventory is one of the biggest concerns…

Kristin Schepici
Kristin Schepici
Strategy

A guide to the many types of marketplaces

Marketplaces (also known as e-marketplaces or online / digital marketplaces) are an established business model in the commerce…

Andreea Pop
Andreea Pop
Strategy

The fashion marketplaces winning the ecommerce game

Online marketplaces, characterized by multiple third-party sellers selling on a single touchpoint and taking care of order fulfillment…

Andreea Pop
Andreea Pop
Strategy

Time-to-market: The trick up your digital transformation sleeve

It goes without saying that time-to-market (TTM) is incredibly significant for any digital transformation. The shorter it is,…

Andreea Pop
Andreea Pop
Trends

It’s time to convert more with user-generated content (UGC)

Picture yourself in your shoppers’ shoes. You are browsing an electronics ecommerce store looking for a new fridge…

Carolina Martin Guitart
Carolina Martin Guitart
Trends

Social selling in the fashion industry

Buying and selling have always been social activities. Long before social media came along, people were already engaging…

Larissa Coelho
Larissa Coelho
Strategy

Challenges faced by online grocery and ways to overcome them

Situations such as arriving home tired and carrying shopping bags, leaving work late and finding the fridge empty…

Daniela Jurado
Daniela Jurado
Strategy

The fastest ecommerce site migrations

Time-to-market (or time-to-revenue, as we sometimes call it) is incredibly important for any digital transformation project or ecommerce…

Andreea Pop
Andreea Pop
Strategy

Key plays from VTEX’s team on a replatforming project

When migrating your ecommerce platform to a different provider, it becomes increasingly important to understand which are the…

Gabriela Porto
Gabriela Porto
Digital Insider

Digital Insider: Diana Cardona on digital transformation challenges

While ‘digital transformation’ is arguably the most important initiative in today’s retail industry, the buzzworthy process is easier…

Andreea Pop
Andreea Pop
Strategy

Leaders share strategies to gain support for replatforming

Replatforming is often seen by companies as a “necessary evil” for their ecommerce operation: an inescapable and time-consuming…

Lalo Aguilar
Lalo Aguilar
Strategy

How to build your grocery ecommerce team – Part 3/3

I am back with the final part of my blog series on how to build your grocery ecommerce…

Juan Etcheverry
Juan Etcheverry