Under Armour: Becoming the one-stop-shop for sports lovers
With the mission of being a human performance company, the sports and apparel brand Under Armour counts on a range of products to serve all different categories and sports. Born in the U.S. in 1996, it is nowadays present in more than 100 countries — including Brazil.
Counting on VTEX’s flexible architecture and its modularity, Under Armour chose the company in 2020 as the commerce platform for its channel in Brazil. VTEX partners with Amazon Web Services for a cloud-based ecommerce structure. With AWS, retailers tap flexible, elastic cloud services that easily scale up or down depending on demand, for instance.
The partnership led to a growth of over 35% in the ecommerce performance and many other achievements, besides great plans for the future. Watch below the journey of Under Armour in Brazil, powered by VTEX.