Technology

How Women in Digital became my gateway to Digital Commerce

Letícia Parente
Letícia Parente April 28, 2021
How Women in Digital became my gateway to Digital Commerce

I was always interested in the tech field, in following this path.

I majored in Publicity and Advertising and then did a specialization in Technology and Digital Media. Because I was involved in that world, I already knew about VTEX and had been following its performance and growth in the market, especially through social media.

It was through VTEX’s Instagram that I learned about Women in Digital (WiD), which is the company’s program for accelerating women in Digital Commerce careers. 

The program caught my attention right away, especially because it is geared towards women and because it has a curriculum designed and developed also by women. This is a pioneering initiative. It is hard to find programs with such an assertive position.

A while after the program, I was selected to join the VTEX team as an International Business Developer, working to accelerate projects within the company. It’s been an incredible experience!

What strikes me most about the company is the opportunity of having freedom and autonomy to create new things. It is a stimulating environment – I am challenged every day. I have grown and learned a lot. 

Programs like Women in Digital are essential for other women to have the opportunity to enter the technology market. As we know, reality does not yet reflect equality.

I am happy that this is starting to change, and I hope that initiatives like this will become more and more an integral part of businesses. I also hope that, in addition to women, new programs will also work with other minorities. 

Here at VTEX, we have other programs for women looking to start their careers in Digital Commerce or in other more technical areas. One example is the Tech Women Bootcamp, an initiative that aims to accelerate the career of female software engineers.

The VTEX DCS (VTEX Digital Commerce Specialist Program) opens doors for those who want to start their career with an immersion in all areas of the business.

You can find out about these and other projects by visiting our careers page, where you can also apply for jobs.

Keep reading: Related stories
Strategy

Decoding Composable Commerce: Choosing the right solution for your business

Welcome to part 2 of the Decoding Composable Commerce series. Our first article explored the transformative power of…

Kristin Schepici
Kristin Schepici
Strategy

Decoding composable commerce: Identifying the reality amidst the hype

Imagine a world where businesses have the agility to adapt rapidly, the scalability to grow exponentially, and the…

Kristin Schepici
Kristin Schepici
Institutional

VTEX is the only vendor rated top 5 for all use cases in the 2023 Gartner Critical Capabilities for Digital Commerce Report

Making a platform migration decision is hard. In a world filled with buzzwords and marketing jargon, cutting through…

Mihai Popa
Mihai Popa
Technology

The importance of a privacy policy for an ecommerce business

There are a lot of discussions these days about privacy and personal data protection laws, but how does…

Helena Frias & Renan Sancho
Helena Frias & Renan Sancho
Technology

Platform migration myth-busting: 4 things IT gets wrong

Because of its complicated nature and series of detail-oriented steps, migrating to a new ecommerce platform can be…

Gabriela Porto
Gabriela Porto
Operations

5 benefits of SaaS and a cloud commerce ecosystem

Despite the popularity of cloud computing, many established companies are still using their old-school, on-premise technologies. Unfortunately, those…

Kristin Schepici
Kristin Schepici
Technology

How to avoid common Black Friday ecommerce malfunctions

Nothing says consumerism like Black Friday. And in light of the most recent health crisis, nothing says mass…

Sorana Gheorghiade
Sorana Gheorghiade
Technology

New technologies that are boosting the digitalization of the fashion industry

Judging by the looks of it, the increasing shift to digital shopping channels shows no sign of reversing.…

Sorana Gheorghiade
Sorana Gheorghiade
Technology

5 technology trends for the future of luxury ecommerce retail

Luxury goods have been constantly on the rise. Whether it’s a classic “forever” bag or a big statement…

Gabriela Porto
Gabriela Porto
See More