What to know before exploring a marketplace business model [video]

In this short video, Ana Milevskaja, VP, Marketing, VTEX, gets the scoop from Evan Klein, President & CEO, Zaelab, on how businesses should approach the online marketplace business model.

Evan stresses the importance of having a trusted partner to support that journey and focusing in on an MVP (minimum viable product). This allows companies to bring the product to market quickly, learn from that product, and iterate quickly. All of which is absolutely critical for marketplace success.

Written by Kristin Schepici

As a highly organized and metrics-driven senior marketing professional, Kristin has been working with both internal and external stakeholders on a global scale. She possesses a solid track record and a passion for content and digital marketing that positively impacts the bottom-line and business objectives.