VTEX Expands Global Footprint with Headless, Cross-Border Approach

VTEX (NYSE: VTEX), the enterprise digital commerce platform for the largest brands and retailers, today announced its continued global expansion into South Africa with The Foschini Group (TFG), a leading South African retail group. TFG is leveraging VTEX’s commerce, marketplace, and OMS solutions to expand its ecommerce operations in South Africa and other regions.

VTEX’s composable and complete commerce platform is enabling TFG to offer a seamless shopping experience to its customers, while also providing the flexibility to adapt to the unique needs of the South African market. With VTEX, TFG can manage its online stores, integrate with various payment and logistics providers, and offer a wide range of products from multiple sellers through its marketplace.

“We are thrilled to partner with TFG and support their expansion in South Africa,” said Mariano Gomide de Faria, founder and co-CEO of VTEX. “This partnership is a testament to the power of our platform to help businesses grow and succeed in new markets. We are committed to providing TFG with the tools and support they need to deliver exceptional shopping experiences to their customers.”

TFG’s expansion with VTEX highlights the growing demand for headless commerce solutions that offer flexibility, scalability, and speed to market. VTEX’s platform allows businesses to decouple their frontend and backend, enabling them to create unique and engaging customer experiences without being limited by traditional monolithic commerce platforms.

About VTEX

VTEX (NYSE:VTEX) is the enterprise digital commerce platform where global brands and retailers run their world of commerce. VTEX puts its customers’ businesses on a fast path to growth with a complete Commerce, Marketplace, and OMS solution. VTEX helps global companies build, manage and deliver native and advanced B2B, B2C, and Marketplace commerce experiences with unprecedented time to market and without complexity. As a leader in digital commerce platforms, VTEX is trusted by more than 2,400 customers, such as AbInbev, Carrefour, Colgate, Motorola and Whirlpool, having over 3,200 active online stores across 38 countries (as of FY ended on December 31st, 2021). For more information, visit www.vtex.com.

About TFG (The Foschini Group)

With 30 retail brands carrying everything from fashion, value, jewelry, accessories, sporting apparel and cellular, to homeware and furniture, TFG is one of the leading retail groups in South Africa. Besides South Africa, TFG Africa also has a presence in Botswana, Zambia, Namibia, Lesotho and Eswatini through various retail brands. TFG first entered the UK market by acquiring the premium womenswear brand Phase Eight in 2015, followed by the acquisition of Whistles in 2016 and Hobbs in 2017. TFG’s presence in the Australian market was strengthened through its acquisition in July 2017 of Retail Apparel Group Pty Ltd (RAG), a leading Australian menswear apparel retailer. TFG’s vision is: “to create the most remarkable omnichannel experiences for our customers”. TFG has over 4,300 outlets in 24 countries and employs more than 38,300 people, with over 26.4 million customers (RSA). Visit www.tfglimited.co.za for more information.

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