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Operations

Ecommerce 101: All you need to know about it

Nowadays, running an ecommerce operation is a must for premium retailers and brands selling any product or service.…

Júlia Miozzo
Júlia Miozzo
Digital Insider

Digital Insider: A digital transformation podcast

Commerce and podcasts enthusiasts, rejoice! VTEX is thrilled to officially announce Digital Insider, its first globally-produced podcast series…

Andreea Pop
Andreea Pop
Trends

What is a dropshipping business?

When it comes to upkeeping an ecommerce business operation, several key factors must be taken into account, especially…

Gabriela Porto
Gabriela Porto
Trends

VTEX Accelerator winner Photoslurp mixes UGC and ecommerce

Social networks have turned millions of people into content creators during the last decade. The rise of influencers…

Lalo Aguilar
Lalo Aguilar
Strategy

Customer retention strategies: How to get shoppers to stay

How can I retain customers and engage them with my brand? What is the right SEO strategy to…

Sorana Gheorghiade
Sorana Gheorghiade
Customer Stories

With its ecommerce site, Electrolux met the goals it had planned to achieve in five years in just a year and a half

Establishing and consolidating a digital sales channel is a plan that many companies started developing years ago; those…

Miguel Garzón
Miguel Garzón
Customer Stories

How grocery chain Tía used ecommerce to keep sales up during lockdown

Tía, an Ecuadorian company founded by two Czechoslovakian immigrants in 1940, has grown from a small family enterprise…

Lalo Aguilar
Lalo Aguilar
Product

DTC Launchpad: An easy way for CPG companies to launch a direct-to-consumer business

The backbone of the consumer packaged goods (CPG) business model was stable for decades — shoppers consumed brand…

Robert Poratti
Robert Poratti
Customer Stories

Mondelēz: Embracing CPG ecommerce with a digital B2B2B operation

With operations in over 80 countries and iconic brands like Oreo, Milka and Toblerone in its international portfolio,…

Andreea Pop
Andreea Pop
Trends

The rise of subscription retail

The concept of subscription retail is no news – it has always been present, even way before the…

Gabriela Porto
Gabriela Porto
Culture

Takeaways from leading through unprecedented times

The COVID-19 pandemic swept the world in the past two years, making us reshape how we work, live,…

Paulo Monçôres
Paulo Monçôres
Technology

New technologies that are boosting the digitalization of the fashion industry

Judging by the looks of it, the increasing shift to digital shopping channels shows no sign of reversing.…

Sorana Gheorghiade
Sorana Gheorghiade
Trends

VTEX Accelerator winner ChatCenter is humanizing customer service in ecommerce

The automation demanded by ecommerce has allowed companies to save on costs related to sales and customers to…

Lalo Aguilar
Lalo Aguilar
Trends

The Circular Economy model: Best practices for ecommerce

Circular economy has become an extremely popular term in recent years. It is seen as the solution to…

Sorana Gheorghiade
Sorana Gheorghiade
Institutional

VTEX named a Visionary in the 2021 Gartner® Magic Quadrant™ for Digital Commerce

We are beyond proud to announce that VTEX, the enterprise digital commerce platform, has been named a Visionary…

Robert Poratti
Robert Poratti
Trends

What is conversational commerce?

If there is one thing that pandemic-imposed social distancing has shown is that humans need and value social…

Gabriela Porto
Gabriela Porto
Trends

5 traits that show the future of ecommerce is Live Shopping

Live Shopping, the online shopping experience that matches a video livestream with the capabilities of a traditional digital…

Lalo Aguilar
Lalo Aguilar
Culture

Diversity and innovation: how a diverse work environment is leading us to our desired future

The word “diversity” has a straightforward meaning: “the condition of having or being composed of differing elements”. We…

Ana Carolina Mello & Thayane Massopust
Ana Carolina Mello & Thayane Massopust
Technology

5 technology trends for the future of luxury ecommerce retail

Luxury goods have been constantly on the rise. Whether it’s a classic “forever” bag or a big statement…

Gabriela Porto
Gabriela Porto
Customer Stories

Logitech Argentina sales revenue increases over 2000% amid growth in computer accessories demand

Wireless keyboards, good microphones, mouses, computer support, webcams and more – who would say that we’d suddenly need…

Gabriela Porto
Gabriela Porto
Strategy

Learn from Dell and HP how to future-proof a consumer electronics business today

Ever wondered how to future-proof your business? Learn directly from consumer electronics leaders how to do it in…

Andreea Pop
Andreea Pop
Culture

How being a self-starter helped my career thrive

It is a known motto that being proactive is an essential trait for a successful career in the…

Kevin Chevallier
Kevin Chevallier
Trends

What is live shopping?

In 2020, lockdowns made it hard or virtually impossible for people to attend stores in person, eliminating all…

Lalo Aguilar
Lalo Aguilar
Customer Stories

Focusing on ecommerce expansion and engaging franchisees, HOPE Group invests in the VTEX omnichannel

The Hope Group, composed of HOPE, HOPE Resort, and Bonjour brands, has been over 50 years producing lingerie…

Mariana Boese
Mariana Boese