Customer Stories

Revolutionizing Grocery Delivery: How H Mart’s Partnership with Uber and VTEX is Shaping the Future of Online Grocery

Jordan Jewell
Jordan Jewell August 19, 2024
Revolutionizing Grocery Delivery: How H Mart’s Partnership with Uber and VTEX is Shaping the Future of Online Grocery

We’re excited to be at the forefront of digital transformation in the grocery sector, exemplified by our latest partnership with H Mart, a leading Asian supermarket chain. This collaboration, featuring both Uber and VTEX, marks a pivotal development in H Mart’s strategy to enhance its ecommerce operations and customer service.

The Beginning of a New Era

H Mart began the partnership with Uber to offer on-demand and scheduled deliveries through Uber Eats. This initiative has launched across over 78 H Mart stores in North America, significantly expanding the accessibility of their products. What sets this partnership apart is the convenience of same-day delivery and the seamless integration of H Mart’s offerings on Uber Eats with deliveries powered by Uber Direct. This enables H Mart to leverage Uber’s expansive courier network to fulfill orders directly through its website, HMart.com.

Special Promotions and Expanded Services

To celebrate this new venture, H Mart offers an enticing promotion: up to 50% off on orders over $50 through Uber Eats. This initiative is part of a broader strategy to attract more customers to online grocery shopping, making high-quality Asian groceries more accessible than ever before.

VTEX: At the Heart of H Mart’s Digital Transformation

H Mart’s selection of VTEX to power its ecommerce operations demonstrates a strategic move by retailers looking to innovate. By switching from an outdated system to VTEX’s SaaS platform, H Mart has integrated its operations, allowing customers to seamlessly purchase both shelf-stable and fresh items together, significantly improving the shopping experience. The partnership with Uber highlights the flexibility of the platform that H Mart has built.

Implementing VTEX’s pick and pack app has streamlined in-store picking processes at H Mart stores, enhancing efficiency and accuracy. VTEX’s platform’s capabilities, like franchise account management and trade policies, provide H Mart with precise control over local product availability, optimizing the customer experience. Integration with H Mart’s SAP ERP system ensures real-time inventory, pricing, taxes, and payments management, establishing a solid foundation for their ecommerce framework.

A Model for the Future

The partnership between H Mart, VTEX, and Uber exemplifies H Mart’s commitment to innovation and customer satisfaction and sets a benchmark in the grocery industry. As we move forward, the collaboration between H Mart, Uber, and VTEX is poised to redefine grocery shopping by combining advanced digital solutions with the convenience of online delivery.

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