with VTEX

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The tipping point of a web store’s navigation flow is undeniably the checkout. That’s when you get the user’s ultimate commitment to purchase, and it is precisely the worst place to lose them. This experience is strongly influenced by two conflicting forces: customer convenience versus information security. With the VTEX platform, you get the best of both worlds.

Up to
Avg increase in order value
Up to
Best result
"With VTEX Smartcheckout, we increased our conversion rate more than 300%."
Juan Martin - CEO of Fravega

Store Performance

The faster your pages load, the better sales performance your online store has. A study by the Aberdeen Group showed that a 1-second delay in page load time is equal to 7% less in conversions. At VTEX, we are always looking for ways to make our platform faster – we monitor server response time, offer native integration to CDN and cache solutions, allow you to work with the latest front-end tools like React, for example, and we work with a non-relational database, which reduces the requests to servers.

VTEX Smartcheckout

Smartcheckout was developed with the unique purpose to increase sales without compromising security. It is the first password-free, one page, 1-click-to-buy checkout system. It is ready to be integrated with virtual payment options like bitcoin. As Gartner mentions in the Magic Quadrant, VTEX’s SmartCheckout is a disruptive differentiator for VTEX.

Automatic Retries

PCI Gateway preserves the payment information and waits to retry authorization. This feature allows the payment not to be lost in case of instability of third party systems.


Native functionality that allows customers to split up bills and pay with more than one payment method, including gift cards.

Fraud Prevention

Featured fraud management services integrations: ClearSale, F-Control, Cybersource, NPS and Adyen.

Payment Gateways

A gateway affiliation is a set of configurations that represent your contract with a payment gateway of your choice. The VTEX PCI Gateway Module supports over 50 payment gateways.

PCI Certified

PCI Security Standards Council is a global forum open to continuous development, enhancement, storage, dissemination and implementation of data protection security standards. It was founded by American Express, Discover Financial Services, JCB International, MasterCard, and Visa Inc.

VTEX payment solution is a PCI certified system, which means VTEX builds and maintains a secure network and systems, protects cardholder data, maintains a vulnerability management program, has strong access control measures, regularly monitors and tests networks and maintains an information security policy.

VTEX Trigger Messages

You can configure upsell, cross-sell and cart abandonment, product reviews, happy birthday, or credit card expiration messages with VTEX Trigger mail or SMS.

VTEX Insights

Insights provides an overview of your store’s performance and its progression over time in comparison to consolidated data. Through graphs, you can identify trends and correlations between different metrics, enabling you to get the most out of your commerce platform.

Loyalty and Rewards

During the checkout process, points may be redeemed for discounts. Rewards are configured per SKU and Sales Channel.

Empowering the world’s leading brands