Lalo Aguilar
Lalo Aguilar

Lalo is a journalist with more than 5 years of experience, who now is focusing his story-telling abilities on the world of ecommerce and the quick revolution happening around it.

Written by Lalo Aguilar
Institutional

VTEX recognized as a Leader for B2B Digital Commerce Applications by IDC MarketScape

VTEX, The Composable and Complete Commerce platform, has been named a ‘Leader’ in IDC MarketScape: Worldwide Midmarket Growth…

Institutional

VTEX scores medals in all 24 categories for the 2023 Paradigm B2B Combine: Enterprise and Midmarket Editions

Ecommerce analyst firm Paradigm B2B has released its yearly B2B Combine report, which grades ecommerce providers across the…

Institutional

VTEX launches new products that smarten up digital commerce investments

VTEX Day 2023, a two-day event attended by more than 20,000 people each day, was the background for…

Trends

Grow Ecommerce Profitability by Using this Customer Profitability Matrix

We recently explored the shift that’s underway among ecommerce businesses—from a strategy centered around customer acquisition to a…

Strategy

Drive Ecommerce Profitability Through These Strategic Investments

In a recent post, we explored how there has been a shift in the economic landscape over the…

Trends

Investments to drive ecommerce profitability

We’re excited to announce the publishing of a new ecommerce whitepaper, Three Investments to Drive Ecommerce Growth. The…

An open conversation on why customer experience is vital for unified commerce

The introduction of unified commerce has birthed the chance to offer customers a richer and more gratifying end-to-end…

Alibaba’s best advice for cross-border B2B ecommerce

Cross-border ecommerce opportunities have been growing consistently for the past few years. Even though most of the attention…

Product

Companies around the world improve profitability with VTEX’s Marketplace Seller Portal

VTEX knows that the marketplace model is one of the most important strategies for ecommerce players, big and…

Product

2022 VTEX Marketplace Release: going beyond traditional ecommerce

For more than 10 years, marketplace capabilities have been a pillar of the VTEX Digital Commerce Platform. The…

Institutional

VTEX scores medals in 12 of 12 categories in the Paradigm B2B Midmarket Combine 2022

Ecommerce analyst Paradigm B2B has released its yearly B2B Combine, in which it grades ecommerce providers across the…

Strategy

How to make your B2B ecommerce more attractive for buyers

Ecommerce has seen a lot of growth over the past few years, and it’s become ever more present…

Trends

Get inspired by brands innovating the consumer electronics ecommerce landscape

The Consumer electronics market is one of the most innovative in the ecommerce landscape. Companies in this industry…

Customer Stories

Superdry cracks the code for a great buying experience

Superdry is a British fashion company that was founded in 2003. Today, it has more than 16 stores…

Strategy

How VTEX Live Shopping app can boost your growth

Live Shopping is widely regarded as the future of ecommerce, and has captured the attention of many brands…

Customer Stories

Click and Collect increases upselling in Axo Chile’s brand Victoria’s Secret

Delivery times are one of the most important deciding factors when buying online. And around 41% of customers…

Strategy

How Live Shopping content can have an impact beyond streaming

Live Shopping is one of the most important trends in the immediate future of ecommerce, mainly because of…

Strategy

Why consumer electronics brands should go DTC

The consumer electronics ecommerce market has enjoyed sustained success since the invention of the internet. The spread of…

Strategy

What consumer electronics brands should consider when choosing an ecommerce platform

The consumer electronics market is one of the most successful segments when it comes to ecommerce. The brands’…

Trends

How consumer electronics retail is evolving

The consumer electronics industry is a fascinating case of study for ecommerce: an industry in which every company…

Trends

The latest consumer electronics ecommerce trends

The consumer electronics market is one of the fastest-moving segments in ecommerce. The brands’ recognition as technologically-advanced trendsetters…

Trends

A brief history of Live Shopping

Live Shopping (LS) is widely regarded as one of the most important driving forces for ecommerce growth in…

Trends

The main Live Shopping benefits

Live Shopping (LS) is one of the most promising channels for ecommerce in the next few years. There’s…

Trends

Live Shopping trends: What 2022 brings to the table

Live Shopping (LS) has experienced tremendous growth in several markets during 2020 and 2021, in trend with most…