As a highly organized and metrics-driven senior marketing professional, Kristin has been working with both internal and external stakeholders on a global scale. She possesses a solid track record and a passion for content and digital marketing that positively impacts the bottom-line and business objectives.
Transforming B2B Commerce: How Stanley Black & Decker is Paving the Way for the Future
For over 180 years, Stanley Black & Decker has stood as a symbol of quality in the tools…
Decoding Composable Commerce: The Hidden Pitfalls of Unlimited Freedom
So far in our decoding composable commerce series, we’ve uncovered the revolutionary approach to digital commerce technology known…
Decoding Composable Commerce: Choosing the right solution for your business
Welcome to part 2 of the Decoding Composable Commerce series. Our first article explored the transformative power of…
Decoding composable commerce: Identifying the reality amidst the hype
Imagine a world where businesses have the agility to adapt rapidly, the scalability to grow exponentially, and the…
Empowering women in B2B ecommerce: Insights from executives at Mars and Pierce Manufacturing
To explore the dynamic landscape of B2B digital commerce, Daniela Jurado, EVP of North America at VTEX, engaged…
The VTEX customer voice: Unleashing business agility
VTEX recently celebrated the 2-year anniversary of its IPO, by hosting investors and customers at the New York…
Black Friday Readiness – 2022 [video]
The VTEX Customer Success team prepared a session for clients on how to plan, execute and succeed this…
Ecommerce benefits: Industries most in need of new capabilities
Even before the pandemic, ecommerce was growing in popularity. But COVID-19 has made ecommerce the new normal for…
5 benefits of SaaS and a cloud commerce ecosystem
Despite the popularity of cloud computing, many established companies are still using their old-school, on-premise technologies. Unfortunately, those…
The advantages of streamlined business solutions
All businesses have one goal ⏤ to grow. But going big can also make you go broke. From…
6 dos and don’ts of ecommerce migration
Ecommerce platform migration is an exciting endeavor that allows brands to shed the old and embrace the new,…
Marketplace vs. Dropship: How to grow sales without growing inventory
Whether you’re expanding your business or opening for the first time, inventory is one of the biggest concerns…
Collaborative Commerce: The next phase in the online selling revolution
Despite having a quarter of a century under its belt, the novelty of ecommerce is still prevalent among consumers.…
The Collaborative Commerce Imperative
Thinking Beyond Traditional Digital Commerce When we’re faced with complex business challenges, it’s only human nature that we…
How to create and launch an online marketplace: A step-by-step guide
Half of online sales globally are transacted through online marketplaces, so it’s no surprise that a growing number…
Capturing Your Billion Dollar Opportunity with B2B Commerce
Our inaugural season of Collaborative Commerce Talks concluded with a great episode focused on B2B ecommerce. The finale,…
Why companies are launching marketplaces to solve today’s business challenges
A revolution of sorts is underway in the world of commerce. It’s the rise of online marketplaces, and…
Collaborative Commerce: How Marketplaces Help Businesses Solve Today’s Business Challenges
When we’re faced with complex business challenges, it’s only human nature that we turn to familiar approaches. Unfortunately…
B2B Marketplace Adoption is on the Rise
B2B marketplace adoption has become a large growth driver of B2B ecommerce, with worldwide B2B marketplace sales estimated…
Changing Horses: How VTEX improved Equinavia’s merchandising
Whether it’s the horse-rider relationship or the brand-technology partnership, collaboration means everything. As a 40-year old equestrian retailer,…
Digital Customer Service Tips You Need to Know [infographic]
Your digital customer service is very likely overloaded from the disruption caused by the pandemic. Support teams across…
Exclusive Perspective: B2B Industry Leaders on Launching a Marketplace
By now it’s no secret that marketplaces are revolutionizing digital commerce, with more than 50% of online retail…
Accelerate digital transformation with these strategies
What are retailers and manufacturers doing to transform their business models during this time of COVID-19 and to…
Marketplace business model good-to-knows [video]
In this short video, Ana Milevskaja, VP, Marketing, VTEX, gets the scoop from Evan Klein, President & CEO,…